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A Pew Research survey reveals material well-being is now a top priority for many Koreans, overtaking family and health, reflecting deeper societal trends in contemporary Korea.
Pepero Day on November 11 is Korea's unique holiday celebrating friendship and love with Pepero snacks, now enjoyed globally with festive exchanges and gifts.
Gwangjang Market, a vibrant historical spot in Seoul, faces overcharging accusations. Can new measures restore its reputation and ensure fair pricing for visitors? Read more.
Discover the allure of Korean hiking— a vibrant cultural phenomenon with breathtaking landscapes, rich traditions, and scenic trails that attract millions, making it a cornerstone of South Korean life.
Explore Somaek, a blend of soju and beer. Learn its history, cultural significance, and perfect 3:7 mix. Enhance your gatherings with this beloved Korean drink.
Discover the fascinating reasons behind the popularity of Mukbang in Korea and its evolution from a niche online trend to a mainstream cultural phenomenon.